Job Title: Sales and Marketing Manager
Location: Makuyu, Kenya
Reports To: Country Director
Industry: Agri-Processing & Consumer Packaged Goods (CPG)
About Us
GREENFOODS AGRI PROCESSING INDUSTRIES LIMITED is a rapidly growing agribusiness dedicated to transforming the agricultural sector in Kenya and beyond. Our company provides high-quality seed cleaning services for bulk traders and exporters, consumer-packaged products for B2B wholesalers, and international customer solutions for clients who need to purchase, clean, and receive final products in their destination countries.
We are looking for a driven, ambitious, and results-oriented Sales and Marketing Manager to take our sales to the next level. If you are hungry to sell, motivated by growth, and thrive in a high-energy environment, we want you on our team!
Role Overview
We need a sales powerhouse who is passionate about selling, building new business relationships, and driving revenue. The Sales and Marketing Manager will be responsible for developing and executing aggressive sales strategies to grow our market share across our three core business segments. This role is about results—you will be measured by how much you sell, how many new customers you onboard, and how effectively you grow existing accounts.
If you are not afraid to roll up your sleeves, chase new leads, close deals, and push beyond targets, this is the role for you!
Key ResponsibilitiesSales Growth & Business Development
- Own and execute a proactive sales strategy to increase revenue in all three segments.
- Identify and aggressively pursue new business opportunities locally and internationally.
- Establish and grow relationships with key decision-makers in B2B wholesale, bulk trading, and export markets.
- Drive lead generation, cold outreach, and closing of high-value deals.
Marketing Leadership & Brand Growth
- Develop and implement strategic marketing campaigns that boost brand awareness and sales conversions.
- Drive digital marketing initiatives, including social media, email campaigns, and content marketing.
- Ensure our brand is visible, relevant, and positioned as a market leader in agribusiness.
Customer Relationship Management
- Build a strong sales pipeline and maintain lasting relationships with key customers.
- Identify customer needs and develop tailored solutions that drive repeat business.
- Deliver exceptional customer service and ensure smooth post-sales processes.
Team Leadership & Performance Management
- Lead and mentor a high-performing sales team that lives and breathes selling.
- Set ambitious yet achievable sales targets and ensure the team is hitting (or exceeding) them.
- Drive a performance-driven culture where results matter above all else.
Data-Driven Decision Making
- Analyze sales data and market trends to make informed decisions.
- Prepare detailed reports on sales performance and actionable insights for leadership.
- Continuously refine and improve sales tactics based on customer feedback and data analysis.
Qualifications & ExperienceMust-Have:
- A hunter mentality with a strong passion for sales and business growth.
- Minimum 10 years of experience in sales and marketing, with at least 5 years in a leadership role.
- Proven experience in B2B sales, FMCG, agriculture, or international trading.
- Strong ability to prospect, negotiate, and close deals.
- Demonstrated ability to drive sales from the ground up.
Preferred:
- Experience with export markets and international sales logistics.
- A Bachelor’s degree in Business, Marketing, Agriculture, or a related field.
- Hands-on experience with CRM software and digital marketing strategies.
Key Attributes
- Relentlessly driven to sell, grow revenues, and push boundaries.
- Proactive, energetic, and results-oriented—you love a challenge and go after it.
- Excellent communicator and negotiator who can turn prospects into long-term customers.
- Customer-focused problem solver with a passion for building strong relationships.
- Innovative and adaptable, thriving in fast-paced, evolving markets.
What We Offer
- Competitive salary + performance-based commissions. The better you sell, the more you earn!
- A high-growth, dynamic work environment where your success drives company success.
- Opportunities for professional development and leadership growth.
- The chance to build something big—this is a role for those who want to make a lasting impact.
How to Apply
If you are hungry for success, love to sell, and want to be part of a growing company, send your CV and cover letter to sales@greenfoodsagri.com with the subject line “Sales and Marketing Manager Application – [Your Name]” by Feb 28, 2025.
