Job Title: Marketing and Communications Intern
Location: Nairobi, Kenya
Reports To: CEO
Position Type: Internship
Company Overview
Synnefa is an innovative ag-tech startup dedicated to transforming agriculture through smart, climate-resilient solutions. We provide end-to-end solutions that integrate smart greenhouses, FarmShield IoT sensors, and FarmCloud record-keeping software to enhance farming efficiency, sustainability, and profitability. Our mission is to empower farmers with technology that simplifies farming and increases incomes.
At Synnefa, our marketing and communications team plays a critical role in sharing the impact of our cutting-edge solutions with farmers, investors, and partners. We leverage a variety of tools—ranging from social media campaigns and email marketing to engaging content and real-world success stories—to communicate how our technology increases yields, conserves resources, and empowers farmers across Africa.
What sets us apart is not just our technology but our people and culture. We’re looking for individuals who are passionate about storytelling, eager to learn, and driven by a sense of purpose. As a Marketing and Communications Intern, you’ll gain hands-on experience in crafting compelling narratives, managing digital platforms, and driving engagement to help us reach over 1,000,000 farmers and scale Africa’s largest ag-tech company.
This is an exciting opportunity to work with a team that’s as passionate about innovation as it is about empowering communities. Join us in creating a sustainable and resilient future for agriculture.
Job Summary
The Marketing and Communications Intern will work with the CEO and the social media and content teams to assist in executing marketing strategies to raise awareness about Synnefa’s innovative solutions and engage with farmers, investors, and partners. This is an exciting opportunity for a recent graduate looking to gain hands-on experience in a fast-paced, mission-driven company.
Key Responsibilities
- Content Creation & Social Media Management:
- Assist in creating and posting engaging content across Synnefa’s social media platforms (Facebook, Twitter, LinkedIn).
- Write short blog posts, social media updates, and other content that communicates Synnefa’s value proposition to smallholder farmers and agricultural stakeholders.
- Help develop creative marketing campaigns to raise awareness of our products and services.
- Support Digital Marketing Campaigns:
- Assist in the execution of digital marketing campaigns to promote Synnefa’s products such as FarmShield IoT sensors and FarmCloud software.
- Work with the team to gather customer feedback and insights to inform content and campaign direction.
- Event & Webinar Support:
- Help coordinate and promote monthly webinars on FarmCloud usage, ensuring participants are well-informed and engaged.
- Assist with the logistics of virtual and physical marketing events such as product demos and exhibitions.
- Market Research:
- Conduct basic research on industry trends, competitors, and customer preferences to support the development of marketing strategies.
- Compile and present research findings to help refine Synnefa’s marketing approach.
- Email Marketing & CRM Assistance:
- Support the development and distribution of email marketing campaigns, such as newsletters, product updates, and promotional offers.
- Assist with managing customer information in the CRM system, ensuring that contact lists are up-to-date.
- Monitoring & Reporting:
- Help track and report on the performance of social media posts, email campaigns, and other marketing activities.
- Learn to use digital marketing tools to analyze campaign performance and suggest areas for improvement.
Skills & Qualifications
- Recent graduate with a degree in Marketing, Communications, or a related field.
- Passion for agriculture, technology, and creating positive social impact.
- Strong written and verbal communication skills.
- Familiarity with social media platforms and an interest in learning digital marketing tools (e.g., Hootsuite, Mailchimp, etc.).
- Proactive, creative, and eager to learn about marketing in a dynamic startup environment.
- Ability to work collaboratively in a team and manage multiple tasks simultaneously.
Preferred Qualifications (Not Required)
- Basic understanding of digital marketing, social media, or email marketing.
- Some experience with content creation (blogs, social media posts, videos).
- Familiarity with using Canva or similar graphic design tools.
What We Offer
- A hands-on opportunity to gain experience in marketing and communications.
- Exposure to cutting-edge agricultural technology and innovations in smart farming.
- Mentorship from experienced professionals in the ag-tech and marketing fields.
- A chance to be part of a mission-driven team making a real impact on farmers in Africa.
- A work culture we believe will enable you grow your skills and competencies.
Remuneration
- We pay our interns KES.20,000 per month.
Contract Period: 6 months.
Logistics
- Currently, we expect all staff to be in our office or in the fields working with farmers from Monday to Friday with shifts on Saturday.
Equal Employment Opportunity: Synnefa is committed to creating a diverse and inclusive environment and is proud to be an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status. We strongly encourage individuals from underrepresented groups to apply, and we strive to make all employment decisions based on merit, potential, and company needs.
DEADLINE TO APPLY: 30th September 2024
All applicants will be notified of their application status on or before 5 p.m. Nairobi time on 7th October 2024.
Disclaimer:We want to give everyone a fair shot at joining us, so we encourage all applicants to use our synnefa.breezy.hr applicant tracking system-ATS to apply for any openings at Synnefa and avoid contacting Synnefa employees or management about the opening.
Any attempt to contact us or any Synnefa team member, especially management, through unofficial means, including direct emails, phone calls, or social media messages, will result in automatic disqualification from the application process.
We appreciate your understanding and cooperation in maintaining a fair and orderly recruitment process.
How to Apply: Interested candidates are invited to apply with their resume and a cover letter outlining their qualifications and experience at Synnefa’s job site
