Field Marketing Associate | Kenya | Nyanza & Western Region
Sistema.bio, creating value from waste.
At Sistema.bio, we firmly believe that the transition to renewable energy, the reduction of global greenhouse gas emissions, and the adoption of regenerative farming are crucial for ensuring a thriving world for both current and future generations.
We manufacture and distribute high-quality, cost-effective biodigesters across Latin America, Asia, and Africa. Our biodigesters empower farmers to convert waste into renewable energy and organic fertilizer, allowing them to reduce their carbon footprint, increase productivity, and operate more efficiently.
By providing access to innovative biodigester technology, Sistema.bio is dedicated to addressing the interconnected challenges of poverty, food security, and climate change.
We are on a mission to reduce 1% of global greenhouse gas emissions 🌱 🌏.
You have the opportunity to become an integral part of this impactful story!
Your mission at Sistema.bio:
As a Field Marketing Associate, your role is to drive lead generation and brand awareness through BTL marketing activities. You’ll plan, execute, and report on field initiatives, focusing on building partnerships in agroecology and supporting the sales team to expand Sistema.bio’s reach in key territories.
You’ll be in charge of:
- Collaborating with your line manager to develop and implement integrated BTL marketing campaigns, ensuring alignment with both the budget and sales targets. You will be responsible for executing these campaigns on a quarterly and monthly basis.
- Identifying, sourcing, and maintaining a database of potential partners, networks, and stakeholders who can support Sistema.bio’s growth. Work with the marketing manager and Kenya commercial lead to convert these relationships into sales opportunities.
- Identifying training needs for both commercial field teams and external partners, ensuring they are equipped to effectively communicate the value of Sistema.bio’s products in their regions.
- Providing ongoing support for demonstration farms, ensuring that they remain operationally excellent and effective in showcasing Sistema.bio’s offerings to prospective customers.
- Capturing and managing leads generated from partner events, farmer forums, and demo events. Ensure all lead data is accurately recorded and reported.
More about YOU:
- Bachelor’s degree in Marketing, Agriculture, or any relevant field
- At least 3 years of experience in working with farmer groups, community-based activities, or rural product promotion
- Good understanding of the Kenyan landscape, socio-demographics, and market segments in rural settings.
- Proven experience in field marketing , ideally within the agricultural or renewable energy sector.
- Strong understanding of Below the Line (BTL) marketing strategies.
- Experience in building and managing relationships with partners and stakeholders.
- Excellent communication, training, and presentation skills.
- Comfortable working with data and lead management tools
- Passion for sustainability, agroecology, and helping smallholder farmers.
- Creativity and commercial awareness.
- A team player with a customer-oriented approach and collaboration with various internal and external stakeholders.
What we offer:
✨ Passion and Purpose: Join a dynamic social impact company, certified B Corp and immerse yourself in an environment where passion, a strong mission and collaborative spirit converge.
🌍 Global Team, Local Impact: Be part of our incredible international team comprising over 360 colleagues across 3 continents. Experience the power of working together toward a common goal that transcends borders.
🍃Balance matters: We understand that your best work comes from a rested and healthy state. Embrace our commitment to work-life balance with a flexible and accommodating work environment designed to suit your needs.
👐 Embrace diversity: Join a vibrant workplace with colleagues representing more than 20 nationalities. At Sistema.bio, inclusivity and diversity are not just values; they are the essence of our culture.
🌱 Grow with us: We foster an autonomous work environment that empowers you to contribute, develop, and take ownership of your projects and work. Join our team of doers in a fast-paced environment where there are plenty of opportunities to grow and learn.
🐄 Farmers are at the heart of what we do: Our mission, strategies, and day-to-day operations revolve around supporting farmers. We are committed to creating a positive impact on their lives, ensuring our work is always aligned with their needs and challenges.
Your journey with us is not just a job; it’s a chance to make a lasting impact.
Other important details:
- This is a full-time position based in Kisii.
- We offer a hybrid work model.
- The starting date is as soon as possible.
