Pack ‘N’ Pay is a product of CIC Integrated Services LTD. CIC was created as a wholesale store that supplies food to offshore catering companies to feed the offshore workers. Pack ’N’ Pay was created as a product that would leverage technology to solve the problems of retailers and wholesalers. Pack ‘N’ Pay officially started operations on January 18th 2021 and launched her e-commerce website on March 1st 2021.
Job Title: Digital Marketer and Social Media Manager
Location: Port Harcourt, Rivers
Employment Type: NYSC
Job Description
- Develop a marketing calendar aligned with sales targets and seasonal opportunities.
- Creative Content creation and video scripting
- Design and implement digital marketing campaigns to boost e-commerce sales and customer engagement.
- Optimize the Packnpay website for search engines to improve organic traffic and rankings.
- Manage and grow all social media pages that are related and assigned to
- Come up with engaging social media promotions that can both increase online sales and social media presence
- Collaborate with content creators to produce blogs, videos, and product descriptions tailored to FMCG audiences.
- Manage and optimize paid ad campaigns on Google Ads, Facebook, and other platforms to maximize ROI.
- Develop email campaigns targeting both individual and B2B customers, promoting special offers, discounts, and new products.
- Monitor key performance indicators (KPIs) such as website traffic, conversion rates, and campaign ROI.
- Provide regular reports with actionable insights to improve marketing efforts.
- Work closely with the sales and product teams to align marketing efforts with business goals.
- Develop and execute a comprehensive social media strategy aligned with the company’s marketing goals.
- Collaborate with customer care agent to ensure that leads generated on the website are converted
- Create and curate engaging content, including posts, videos, and graphics, that resonate with the FMCG audience.
- Respond to customer inquiries, comments, and reviews promptly and professionally.
- Build relationships with followers, influencers, and online communities to enhance brand presence.
- Plan and execute social media campaigns to promote new products, discounts, and special events.
- Use tools like Facebook Ads Manager and Instagram Insights to run and optimize paid campaigns.
- Monitor and analyze metrics such as engagement rates, follower growth, and campaign effectiveness.
- Prepare monthly reports with recommendations for improvement.
- Stay updated on social media trends, platform updates, and industry news to keep content fresh and relevant.
- Collaborate with influencers to promote social media pages and websites.
Requirements and Skills
- B.Sc or HND in Computer science, Business Administration, or related field
- SEO Skills and knowledge on WordPress
- Experience in Managing and growing social media page for a brand.
- Digital marketing and content creation skills
- Experience in managing social media ads
- Currently serving in Port Harcourt with at least 7 months NYSC service period before passing-out.
- Onsite work location in Port Harcourt.
Application Closing Date
30th March, 2025.
How to Apply: Interested and qualified candidates should forward their CV and Cover Letter to: [email protected] using the job title as the subject of the mail.
