Job Responsibilities
- Assist in the creation, execution, and optimization of digital marketing campaigns, including email marketing, social media, content marketing, SEO, and PPC.
- Monitor and analyze campaign performance using analytics tools and provide regular reports to the marketing team.
- Creating an engaging and visually appealing digital contents that promotes the company
- Conduct market research to identify trends and opportunities for growth and improvement.
- Manage and update the company’s social media profiles and website content to ensure consistency and engagement.
- Support the development and execution of content strategies that align with the company’s goals.
- Assist in managing the company’s online presence and reputation, including responding to customer inquiries and reviews.
- Stay up-to-date with the latest digital marketing trends, tools, and best practices.
Qualifications
- Bachelor’s degree in Marketing, Communications, journalism or a related field.
- Have experience in digital marketing or a related role.
- Familiarity with digital marketing tools and platforms such as Google Analytics, Google Ads, Facebook Ads, Mailchimp, etc.
- Basic understanding of SEO, SEM, PPC, and social media marketing principles.
- Excellent written and verbal communication skills.
- Strong analytical and problem-solving abilities.
- Creative thinking and attention to detail.
- Ability to work both independently and as part of a team.
- Proficiency in MS Office Suite and basic knowledge of design tools (e.g., Canva, Adobe Creative Suite) is a plus.
