Brand Communication Manager

Elizabeth Maddeux provides a range of human resources solutions designed to empower your workforce, enhance technical proficiency, refine soft skills, and accelerateorganizational growth for better impacts by enhancing organizational dynamics through a well-rounded and robust human resource intervention.

We are recruiting to fill the position below:

Job Title: Brand Communication Manager

Location: Lagos
Employment Type: Full-time

About the Role

  • We are seeking a Brand Communication Manager to shape and amplify our brand’s voice.
  • This role involves developing and executing communication strategies that enhance brand awareness, engagement, and credibility across multiple channels.
  • The ideal candidate will have a strong background in brand storytelling, public relations, and digital marketing, ensuring consistent and compelling messaging that resonates with our audience.

Responsibilities

  • Ensure brand positioning and consistency across all communication channels.
  • Conduct market research to understand audience behavior and refine messaging.
  • Manage crisis communication and reputation strategies to protect the company’s image.
  • Oversee the creation of high-quality content for websites, blogs, newsletters, and social media.
  • Collaborate with design and marketing teams to develop visually appealing brand assets and content calendars.
  • Optimize content and engagement strategies to align with industry trends.
  • Lead storytelling initiatives that highlight the company’s mission, products, and impact.
  • Develop internal communication strategies to align employees with brand values.
  • Oversee the production of advertisements, promotional materials, and multimedia content.
  • Work cross-functionally to deliver integrated marketing campaigns.
  • Conduct brand sentiment analysis, audience research, and competitor benchmarking.
  • Develop and present performance reports to senior management based on KPIs.
  • Manage the brand communication budget to ensure cost-effective execution.
  • Prepare proposal documents for marketing initiatives, sponsorships, and partnerships.
  • Negotiate contracts with external vendors and service providers to optimize spending.
  • Coordinate brand training and workshops to maintain a strong corporate identity.
  • Plan and execute brand awareness campaigns, product launches, and promotional activities.
  • Track and analyze the effectiveness of communication strategies, providing insights to improve engagement.
  • Build and maintain strong relationships with media outlets, influencers, and key industry stakeholders.
  • Craft and distribute press releases, media statements, and thought leadership articles.
  • Liaise with vendors, service providers, and creative agencies to execute campaigns.

Requirements

  • B.Sc / HND in Marketing, Communications, Public Relations, Business, or a related field.
  • 3 – 4 years proven experience in brand communications, PR, or marketing, preferably in the fintech or financial services industry
  • Proficiency in digital marketing, social media management, and content strategy
  • Ability to analyze data and refine strategies for better engagement and impact
  • Strong leadership, collaboration, and project management skills
  • Access to industry events, training, and professional development
  • Strong writing, storytelling, and content development skills
  • Experience in managing media relations, crisis communication, and corporate branding

Salary
N300,000 – N400,000 monthly.

How to Apply:
Interested and qualified candidates should send their Resume and portfolio to: [email protected] using “Brand Communication Manager” as the subject of the mail

Application Deadline 31st March, 2025.

Subscribe to our socials and stay tuned to the latest jobs