As a Marketing Manager you will be responsible for developing and executing comprehensive marketing strategies to drive brand awareness, customer acquisition, and engagement. This role requires a creative and analytical thinker with a proven track record in marketing leadership, preferably within the healthcare or telehealth industry. Major responsibilities for this role will be:
• Develop Strategies: Collaborate with the Regional Lead to create marketing strategies that align with HealthX Africa’s goals.
• Manage Brand: Maintain and enhance HealthX Africa’s brand image consistently across all channels.
• Research Market: Identify trends and customer preferences to improve marketing strategies.
• Manage Campaigns: Plan, execute, and monitor marketing campaigns, adjusting as needed.
• Create Content: Oversee the creation of engaging content for various platforms.
• Generate Leads: Develop strategies to generate leads and align marketing with sales goals.
• Develop Partnerships: Cultivate partnerships to expand reach and enhance visibility.
Ensure Compliance: Ensure all marketing activities comply with regulations and ethical standards
QUALIFICATIONS:
- Bachelor’s degree in marketing, Business, or a related field. An advanced degree is a plus.
- At least 3 years of experience in a marketing leadership role, preferably in the healthcare or telehealth industry.
- Strong understanding of digital marketing, social media, and content marketing.
- Excellent strategic thinking and problem-solving skills.
- Exceptional communication and interpersonal skills.
- Proficiency in marketing analytics tools and platforms.
- Creative mindset with a results-oriented approach.
Health Africa is committed to fostering an inclusive and diverse workplace. We actively encourage individuals living with disabilities who meet the job description and the requirements of the role to apply.
Apply By 10th August, 2024
