Marketing Manager – Personal and Private Banking & Insurance and Asset Management
Job Description
The role holder will develop and implement winning Brand & Marketing (B&M) strategies that capitalise on market opportunities to acquire and retain clients & enhance segments’ commercial value. Additionally, they will develop, monitor and control consistent messaging that builds long-term brand equity, deliver on the business strategic objectives and drive brand awareness.
The role holder will work closely and interact with various products, segments and business units to ensure optimal promotion of products and services both to internal and external stakeholders.
Qualifications
Qualifications
- A bachelor’s degree in Commerce, Business, Marketing or any related field
- CIM is an added advantage
- Marketing and advertising industry knowledge
Experience
- 6-8 years experience in a dynamic Marketing role with at least 2 years in middle Management
- Proven track record essential with tangible and visible results.
Additional Information
Behavioral Competencies:
- Articulating Information
- Challenging Ideas
- Checking Details
- Documenting Facts
- Examining Information
Technical Competencies:
- Analysing and Interpreting Information
- Employee Marketing and Communication
- Leveraging Events
- Programme Management
- Research & Information Gathering
